Cool Brands You Need To Know About (And What We Would Buy)
Finding new brands when you’re not sure where to look can be really hard. Maybe you want to update your style or you’re just ready for a change, so here is a list of our favourite brands that you need to know about plus some of our favourite pieces from each.
Ganni is a pretty popular designer brand but if you have never heard of them, now is your chance. In the last couple of seasons, Ganni has been known for their puff sleeve peplum blouses and other tops with big collars. They’ve got leopard print and other funky prints and styles that are sure to tickle your fancy. They produce everything from shoes to jeans, jackets, and accessories in their very distinctive style. Ganni is a personal favourite brand of mine, as I love seeing the almost childlike silhouettes of their shirts and of course a baggy pant and t-shirt.
Our top picks from Ganni would be the tie-front peplum blouse, the classic buckle flats, the logo beanie, and the frill collar blouse.
With simplistic silhouettes and neutral colours, Deiji Studios makes basics and other amazing pieces that will last a lifetime. There is no focus on trends but rather on creating pieces that fit their look. My favourite piece from them is their tailored pant with the drawstring. The ‘everyday check’ makes their pants the perfect staple to pair with a white t-shirt. Our other top picks are the bow bag, tie-front top and shorts set, and keyhole dress.
Wales Bonner has only started producing womenswear collections since 2015 but has cemented itself as a brand to watch. Deep colours and royal patterns give their collections an elegant feel. Their recent partnership with Adidas has created some incredible pieces that many cannot wait to get their hands on.
Our top picks are the burgundy sambas, Statement Knit Track Pant, layered skirt, and striped shirt.
Peachy Den creates incredibly elevated basics that deserve your attention. Ruched tanks and knits in some beautifully flattering colours have a place in everyone’s wardrobe.
Our top picks are the ruched Deba tank, the Gabrielle knit cardigan, the Kylie top, and the Deba dress.
Reformation is an incredibly popular brand that you might already be familiar with but it is one to keep an eye on with great pieces being released all the time. They have everything from the perfect basics to pieces that will make you want to get dressed up.
Our top picks are the Carter Linen Mid Rise Pant, Rose Knit Top, Mayve Knit Dress, and Melanie Top.
Rat Boi makes some great high-quality pieces that you will want to look at. Everything is ethically made and includes fun prints and graphics.
Our top picks are the Varsity Long Sleeve T-shirt, the Dream Skirt, the Every Day Baby Tee, and the Long Sleeve Lounge Top.
Tank Air is all about elevated basics, and we love the early 2000s vibe coming through in their clothing. From their unique designs to the colours they use, there is something about their pieces we cannot get enough of!
Our top picks are the Studio Tank, the Low Slung Jeans, the Plumeria Puff tube top, and the Collect $$ mini skirt.
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